Case Study - SurfAid International
Background:
Tantalum Restaurant's themed Bali Surf Sanctuary event with VIP guests provided a silent auction to benefit SurfAid International, an organization dedicated to improving the health and well-being of the people of Mentawai Islands, located off the western coast of Sumatra in Indonesia.
Goal
- The Tantalum Bali Surf Sanctuary wanted to feature a silent auction with select items highlighted as part of the first-ever mobile bidding process and to raise the bar on donations within a small VIP gathering.
Solution
- 3Screens provided a mobile auction campaign to engage the auction bidder via mobile and voice response.
Results
- Tantalum Bali Surf Sanctuary Raises $7,500 for SurfAid International which increased the silent auction proceeds by 40%.
- Orange County/Long Beach guests experienced first-ever mobile bidding during a silent auction